The music industry was hit worst by file sharing in the 2000s. The recording business passed through three distinct phases in the span of 15 years, beginning with the CD format and progressing through digital piracy and finally streaming. Because of this shift, labels have modified their approaches to the music industry.

The market for Digital Music Distribution

In a technical sense, distribution is a link in the process of making a recording. Distributors’ primary responsibility is to get the product into shops and maintain a steady stream of revenue for the artists and/or record labels they represent. With the rise of streaming, DSPs have consolidated the functions of listening to, selling, and finding new music.


Adoption of streaming has been and continues to be, the most consequential change in the business over the last decade. Streaming services continue to search for a long-term profitable business model that will allow them to reach a wider audience and improve their offering.

Viewer Interest & Supporter Focus

An artist’s career may greatly benefit from his connections with his audience. Supporters were always spreading the word about their favorite bands and musicians. Artist-fan contacts were once less important than they are now, but this changed when relationships shifted from fan clubs to social networks.